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SEO Executive

Key Responsibilities
  • Manage and execute SEO strategy towards the ultimate goal of increasing the visibility, traffic and acquisition of users and affiliated online assets.
  • Implement on-page SEO best practices such as optimized titles, Meta tags, internal linking, keywords based content optimization, text formatting etc. for the website and associated video/social media platforms.
  • Strategist and execute ethical off-page SEO activities including link-building and leveraging social media platformsKeep track of key metrics indicating the organic search based traffic, user behavior and other relevant information by using freely available site analytics tools.
  • Report on the overall health of the digital assets and competition on a regular basis.
  • Create and execute controlled SEO experiments to identify areas of improvement that can lead to better results through organic searches.
  • Co-ordinate activities with the digital marketing team to create human and search friendly content for the website users